News You Can Use: 11/29/2017

  • Google Is Filtering News for the Wrong Reason

    Google decided to downgrade links to RT and Sputnik just as members of Congress investigate whether U.S. technology platforms helped facilitate a Russian disinformation campaign during the presidential election. Until the possibility of regulation arose, the company was fine with those links, even though RT’s and Sputnik’s content was always as pungent as it is today.

    The bottom line is that Google will downgrade any kind of content that can cause a backlash against it. That’s important to understand even if you don’t want to see alt-right, alt-left, pro-Russian, pro-Iran or any other biased “news stories.” What you do want can end up being censored, too, if Google’s finely tuned corporate nose smells complications.

    https://www.bloomberg.com/view/articles/2017-11-22/google-is-filtering-news-for-the-wrong-reason

  • Uber is now facing multiple lawsuits over its huge data breach

    After it was revealed that the ride-hailing giant paid hackers $100,000 to stay silent about the data breach of 57 million account holders, regulators around the world–including the U.K., Australia, and the Philippines–announced that they were investigating the company. Yesterday, the Federal Trade Commission joined that list, saying it was “closely evaluating the serious issues raised.”

    Today, Uber can add three potential class-action lawsuits to the difficult issues it has to deal with, reports the Washington Post. In addition, the attorneys general of New York, Missouri, Illinois, Massachusetts, and Connecticut are also launching an investigation.

    https://www.fastcompany.com/40500244/uber-is-now-facing-multiple-lawsuits-over-its-huge-data-breach

  • Your Life in 2027: A Look at the Future (Vivek Wadhwa)
  • Tai Lopez Reveals the Secrets He Used to Make Millions From Social Media

    To make money, Lopez estimates you need at least 5,000 to 10,000 followers on Instagram; 1,000 on YouTube; 5,000 to 10,000 on Snapchat; 10,000 on Facebook; and 2,000 to 5,000 on Twitter. For a podcast and email, the magic number is 5,000 subscribers respectively. But the followers, he cautions, must be “highly targeted.” In other words, true fans.

    “It doesn’t matter if you have a million followers if they’re all ghost followers,” Lopez says, citing the importance of audience quality, not quantity.

    Expand your reach:

    Lopez recommends “shoutout for shoutout” exchanges as the least expensive way to grow a decent Instagram following of 10,000 to 100,000. How it works: repost another user’s post and say “Repost” or “Follow my friend.”

    “Start with acquaintances who have a couple thousand Instagram followers. Just say, ‘I love your post. I’m going to repost it on my Instagram and tag you.’ Don’t ask for anything in return. Many people are happy if you get them only 100 followers. Then you can come back a week later and say, ‘I have this post, would you mind posting it for me?’”

    https://www.entrepreneur.com/article/304903

  • The Out-Of-Office Template You Should Use This Holiday Season

    Hi there,

    Thanks so much for your email. I’ve decided to take advantage of the holiday weekend and truly take [Monday/Friday] off. In an effort to come back fully recharged, I won’t be checking my email. Don’t worry though, if it’s urgent, you can reach out to [name] at [email address].

    I’ll be sure to get back to you as soon as possible when I’m back in the office.

    [Your Name]

    The article contains another example as well.
    https://www.fastcompany.com/40499110/the-out-of-office-template-you-should-use-this-holiday-season

Photo: Roman Kraft

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