The technology that enables and gives us the term “social media” has changed the world. People can connect almost instantaneously to news, finances, contacts, and multimedia.
The professional world seems to have a love/hate relationship with this technology as it allows companies to broadcast information about their products to the masses easier than ever before, but also gives their customers immediate access to them if they are displeased.
When almost everyone who works for a company can be classified as a brand ambassador (willingly or not), what happens when we say the wrong things?
The episode was inspired by Jon Ronson – So You’ve Been Publicly Shamed